Fake news and the programmed viewer

Fake news and the programmed viewer

by Jon Rappoport

April 5, 2018

Every television newscast: staged reality.

The news is all about manipulating the context of stories. The thinner the context, the thinner the mind must become to accept it.

If you want to visualize this, imagine a rectangular solid. The news covers the top surface. Therefore, the viewer’s mind is trained to work in only two dimensions. Then it can’t fathom depth, and it certainly can’t appreciate the fact that the whole rectangular solid moves through time, the fourth dimension.

Focus on the network evening news. This is where the staging is done well—until recently.

First, we have the studio image itself, the colors in foreground and background, the blend of restful and charged hues. The anchor and his/her smooth style.

Then we have the shifting of venue from the studio to reporters in the field, demonstrating the reach of coverage: the planet. As if this equals authenticity.

Actually, those reporters in the field rarely dig up information on location. A correspondent standing on a rooftop in Cairo could just as well be positioned in a bathroom in a Las Vegas McDonald’s. His report would be identical.

The managing editor, usually the elite news anchor, chooses the stories to cover and has the final word on their sequence.

The anchor goes on the air: “Our top story tonight, more signs of gridlock today on Capitol Hill, as legislators walked out of a session on federal budget negotiations…”

The viewer fills in the context for the story: “Oh yes, the government. Gridlock is bad. Just like traffic on the I-5. A bad thing. We want the government to get something done, but they aren’t. These people are always arguing with each other. They don’t agree. They’re in conflict. Yes, conflict, just like on the cop shows.”

The anchor: “The Chinese government reports the new flu epidemic has spread to three provinces. Forty-two people have already died, and nearly a hundred are hospitalized…”

The viewer again supplies context, such as it is: “Flu. Dangerous. Epidemic. Could it arrive here? Get my flu shot.”

The anchor: “A new university study states that gun owners often stock up on weapons and ammunition…”

The viewer: “People with guns. Why do they need a dozen weapons? I don’t need a gun. The police have guns. Could I kill somebody if he broke into the house?”

The anchor: “Doctors at Yale University have made a discovery that could lead to new treatments in the battle against autism…”

Viewer: “That would be good. More research. Laboratory. The brain.”

If, at the end of the newscast, the viewer bothered to review the stories and his own reactions to them, he would realize he’d learned nothing. But reflection is not the game.

In fact, the flow of the news stories has washed over him and created very little except a sense of (false) continuity.

Therefore, every story on the news broadcast achieves the goal of keeping the context thin—night after night, year after year. The overall effect of this staging is: small viewer’s mind, small viewer’s understanding.

Next we come to words and pictures. More and more, news broadcasts are using the rudimentary film technique of a voice narrating what the viewer is seeing on the screen.

People are shouting and running and falling in a street. The anchor or a field reporter says: “The country is in turmoil. Parliament has suspended sessions for the third day in a row, as the government decides what to do about uprisings aimed at forcing democratic elections…”

Well, the voice must be right, because we’re seeing the pictures. If the voice said the riots were due to garbage-pickup cancellations, the viewer would believe that, too.

We see Building #7 of the WTC collapse. Must have been the result of a fire. The anchor tells us so. Words give meaning to pictures.

Staged news.

It mirrors what the human mind, in an infantile state, is always doing: looking at the world and seeking a brief summary to explain what that world is, at any given moment.

Since the dawn of time, untold billions of people have been urging a “television anchor” to “explain the pictures.”

The news gives them that precise solution, every night.

“Well, Mr. Jones,” the doctor says, as he pins X-rays to a screen in his office. “See this? Right here? We’ll need to start chemo immediately, and then we may have to remove most of your brain, and as a follow-up, take out one eye.”

Sure, why not? The patient saw the pictures and the anchor explained them.

Eventually, people get the idea and do it for themselves. They see things, they invent one-liners to explain them.

They’re their own anchors. They short-cut and undermine their own experience with vapid summaries of what it all means.

And then, of course, when the news cuts to commercial, the fake products take over:

“Well, every night they’re showing the same brand names, so those brands must be better than the unnamed alternatives.”

Which devolves into: “I like this commercial better than that commercial. This is a great commercial. Let’s have a contest and vote on the best commercial.”

For “intelligent” viewers, there is another sober mainstream choice in America, a safety valve: PBS. That newscast tends to show more pictures from foreign lands.

“Yes, I watch PBS because they understand the planet is interconnected. It isn’t just about America. That’s good.”

Sure it’s good, if you want the same thin-context or false-context reports on events in other countries. Instead of the two minutes NBC might give you about momentous happenings in Syria, PBS will give you four minutes.

PBS’ experts seem kinder and gentler. “They’re nice and they’re more relaxed. I like that.”

Yes, the PBS experts are taking Valium, and they’re not drinking as much coffee as the CBS experts.

There are various forms of mind control. The one I’m describing here—the thinning of context—is universal. It confounds the mind by pretending depth doesn’t exist and is merely a fantasy.

The mind, before it is trained away from it, is always interested in depth.

Another way of putting it: the mind naturally wants more space, not less. Only constant conditioning can change this.

Eventually, when you say “mind,” people think you’re referring to the brain, or they don’t know what you’re talking about at all.

Mind control by eradicating the concept of mind.

That’s quite a trick.

But now, on the national evening news, something has changed. The quality of the elite anchors has plummeted. These mind-control pros are less and less capable of delivering: the voice of authority.

In the old days, you had Water Cronkite, Harry Reasoner, Chet Huntley, Tom Brokaw, and (before he crashed and burned) Dan Rather. Big-time fakers.

Eventually, this devolved into a B-team of bench players: Dianne Sawyer, Brian Williams, Scott Pelley. Less believable—but still fairly effective.

However, now, at the three major networks, it’s androids on parade. Two pretty boys, David Muir and Jeff Glor, and the NBC cadaver, Lester Holt.

The ship is sinking.

Instead of trying to label their competition Fake News, the networks should look to themselves and try to figure out why they can’t find father figures to deliver their no-context broadcasts.

The audience is wising up. The correct notes on the scale of mind control aren’t being struck.

The system is falling apart.

When I named this site No More Fake News 17 years ago, I could see a fatigue factor setting in—not only in the mainstream news audience, but in the networks themselves. They were playing out the string, hoping to coast on their prior reputations. They weren’t just putting their viewers to sleep (their covert goal), they were slowly falling asleep themselves.

In the following years, the situation grew worse. The networks were moving on auto-pilot.

And now, they’re reaching the end of the line. They’re focusing on the only story that can deliver them ratings: Trump.

They fear him, they hate him—and they love him, because he gives them the numbers that justify their advertising rates.

It’s always problematical when the only thing maintaining your survival is your enemy. Especially an enemy whose whole method of attack is to accuse you of subverting your basic mission.

Since the dawn of time on this planet, news has been controlled, for good reason. The people who own the news are able to paint an overall surface of reality for the masses. Which has been their intent.

In a last-ditch attempt to save themselves now, the major networks are enlisting the help of big social media, in order to censor independent media. But even here, there is a problem. Millions and millions of people know where independent news sites are. They don’t have to go through Facebook and Twitter and You Tube (or Google) to find them.

Efforts at censorship strengthen the rebellion against major news outlets.

There are signs that social media are reaching the point of exhaustion. Their users are becoming fed up with the debilitating effects of playing the game. Accumulating followers and likes hasn’t turned out to be the key to happiness.

If these behemoths fall, what is left?

Two options: stay asleep and keep crawling over the fake surface mainstream news creates;

Or wake up.

Exit From the Matrix

(To read about Jon’s mega-collection, Exit From The Matrix, click here.)

Jon Rappoport

The author of three explosive collections, THE MATRIX REVEALED, EXIT FROM THE MATRIX, and POWER OUTSIDE THE MATRIX, Jon was a candidate for a US Congressional seat in the 29th District of California. He maintains a consulting practice for private clients, the purpose of which is the expansion of personal creative power. Nominated for a Pulitzer Prize, he has worked as an investigative reporter for 30 years, writing articles on politics, medicine, and health for CBS Healthwatch, LA Weekly, Spin Magazine, Stern, and other newspapers and magazines in the US and Europe. Jon has delivered lectures and seminars on global politics, health, logic, and creative power to audiences around the world. You can sign up for his free NoMoreFakeNews emails here or his free OutsideTheRealityMachine emails here.

13 comments on “Fake news and the programmed viewer

  1. redneckdavinci says:

    One can always tell the enemy’s weak points as they always seem to be the areas they want to control in others. Like Mind Control. Just saying.

  2. I worked for the Philadelphia Bulletin, a 760,000 newspaper, which owned WCAU-TV, one of the first CBS stations in the country. Watching local tv in the 50s, run with the help of a 300-person newsroom, was exciting for viewers. Our managing editor, Bill Dickinson, had been a foreign correspondent and then White House correspondent. He stepped onto the Philippines next to Douglas MacArthur, and was on that first trip to China with Nixon. Bulletin had to sell WCAU because of media ownership laws at the time. They used the $26 million to pay cash for a block by two block 6-story (two underground) building opposite 30th St. Penn Station, where I worked until 1965.

  3. Tom_12 says:

    A very good video of the News “show” is found here,


  4. Robert Klinck says:

    And note that the broadcast is not of ‘news’ (leaving aside the matter of its truly representating reality), but of ‘THE news’—thereby delimiting what is worthy of your attention for the day. Know this, they are saying, and you know enough. A great mind control technique.

  5. Reblogged this on amnesiaclinic and commented:
    Panic has now set in.
    Deservedly so.
    As more and more wake up.
    Thanks for all you do, Jon.

  6. Reblogged this on John Barleycorn and commented:
    1984 revisited

  7. Sheeple are easily led and fleeced.

  8. truth1 says:

    Here is my assessment of national news from the network capitol. Most are disenchanted. Disinterested. Even bored. I really think that all these shootings are really cause some to wake up, just a little. They are not going to embrace conspiracies and yet, they are just finding the latest to be a bit hard to swallow. My favorite faked news right now is the mass of school kids wanting changes. and protection. I suggested they get rid of their gov if they feel that way, since they are killers, if indeed, anyone actually died. Teens do not care about anything except their cellphones and being part of the online social scene.

    I notice that some national news is starting to be covered by local news in their time slots. Why? Cause no one is watching the national news anymore. No one believe it. Its way past absurd. so the gov is going to have step their game and come up with some magic or war hysteria.

    Fake news is dead on arrival. no pulse and no breathing. The corpse is cold.

  9. henry says:

    When I was a kid, most people watched the local news programs and the smarter ones read the local newspapers. I was still a teen when I got suspicious of the local news programs. Commercials, sports, weather, the fire of the day (usually with a burning doll or mattress) left about five minutes of ‘news’ each day. Each channel had the same facts and opinion in the same order. The newspapers were mostly filled with non-news: stock tickers, comics, horoscopes, ads, fashion, weather, advice, and so on. The competing newspapers had the same opinion in the same order. I read the paper and watched my news programs for years until I realized that I still couldn’t predict what was going to happen the next day. That is the reason for consuming the news, isn’t it?

    I talk to smart people who have never questioned that television programming is programming the viewers, not the television. They can see a series of events that disagree with the narrative and not see the conflict. If they see an advertisement of a car riding up the side of a building, they don’t see how ridiculous the small text warning of ‘do not attempt’ is. And yet, they can think reasonably well at work. Has it always been this way?

  10. Reblogged this on Kensho Homestead and commented:
    As I am lagging in recent posts, I happily and gratefully reblog one of my favorite men of reason. 🙂

    “Well, the voice must be right, because we’re seeing the pictures. If the voice said the riots were due to garbage-pickup cancellations, the viewer would believe that, too.

    We see Building #7 of the WTC collapse. Must have been the result of a fire. The anchor tells us so. Words give meaning to pictures.

    Staged news.”

  11. Mike Palecek says:

    Just fyi …

    The Mid-April SPRING! Issue

    “Why Don’t ‘Liberals’ Want THE TRUTH?”

    Penn Magazine is named in honor of Penn Jones Jr., one of the first honest researchers into the John Kennedy murder by the U.S. deep state, which was the opening big event, leading to the murders of Martin King and Robert Kennedy, Oklahoma City, 9/11, Sandy Hook, Boston, San Bernardino, Orlando, Las Vegas, Parkland, etc.

    Go here to read Penn Magazine: pennmagazine.us

    Issue also available here in flip-page format:


    Thank you.

    Mike Palecek, editor
    Chuck Gregory, publisher

    *Please forward this note to others if you are feeling groovy.


    All issues of Penn Magazine accessible at pennmagazine.us
    Also at archive.org in flip-page format

    • truth1 says:

      Mike, I read 2 pages and the points were good. Damned good! Being liberal in the 60s was hating war and the war machine, that had no good reason for even existing. The young were fed up and not going to take it any more. It was a bad time for big government. War was bad on so many levels and was seen as problem number one without any doubt. The young were full of distrust for for conservatives who looked the other way, for anyone in power, or supporting politics or anything that seemed like lies and avoidance. Distrust and paranoia were everywhere in the young.

      So how in the H did the young of then turn into the young of now? The young now are trusting of government and authority and do not question war and trust every liberal politician in existence. There could not be a bigger contrast than that between the young of the 60s, truly the greatest generation, despite their many faults, and that of the young today, the polar opposite of the 60 liberals/rebels.

      My answer? The young today have no brains. They were kept in an intellectual vacuum where learning could not take place. TV and Movies did their part. Parents did their part, too. Want the real irony. History is not destroyed, Its still around. And many point out history. I thought Big brother was gong to wipe history out? Nope! Not at all. In the plain view of history, they emptied the heads of the young and left them functionally retarded, and even flat-lined.

      Now the young are the complete polar opposite of the liberals of the 60s. Who could have foreseen such a thing? Unthinkable. But it was done and done well. I have to admit I am impressed. History abounds and it is as if it were not in existence and the young trust government and teachers, over and above all other things. Well, think about it! The parents were never around. They were too busy working ( as planned) so the kids were raised by schools and TV and peers.

      Never has any generation ever been more pathetic.And we owe all that to the Baby Boomer generation, who did not take the time to teach their kids right, as their parents had done somewhat for them. They cast off their parents and embarked on their own, severed from the past, and though distrusted whose before them, they did not instill that distrust in their kids. Now we are on the brink of extinction. How dumb can ya get??

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