by Jon Rappoport

December 19, 2015

[…]

A few decades ago, “positioning” became a popular concept among public–relations consultants. The idea was, a corporation would invent and flesh out a story about where it wanted to be “coming from.” And then people would, in fact, see the corporation “in that place.”

Major media have long been adept in inventing their position: Objective. Neutral. Fact-seeking. Rigorous. Balanced.

[…]

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